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The Why of Work

What was the last great book you read? One that went beyond the surface and really dug into the parts of your life that need some attention?

The Why of Work is an outstanding book on “how great leaders build abundant organizations that win.” IDR fosters an environment that creates and develops leadership through everyone in our organization.

This book focuses on why people work. Obviously, our first instinct is to say we work for money. But authors Dave and Wendy Ulrich focus on our meaning as “workers.” More than just words on pages, this book includes questionnaires, checklists, and other tools to help you discover your why of work and to help you create a vision that allows success at work and at life.

The book is formulated to follow seven major questions:

1. What am I known for?
2. Where am I going?
3. Whom do I travel with?
4. How do I build a positive work environment?
5. What challenges interest me?
6. How do I respond to disposability and change?
7. What delights me?

These questions are the framework for the book and the ultimate goal of establishing an abundant life.

“By following the Ulrich’s step-by-step guidelines, you will set off a chain reaction of positive and enduring effects. Employees who find meaning in their work are more competent, committed, and eager to contribute—and their contribution will result in increased customer commitment, which delivers a winning performance on the bottom line.” –Amazon Product Description

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