Leadership at Every Level

How do you determine true leadership?

One of the biggest metrics of true leadership within any company, big or small, is leadership being found at every level. Many think that in order to lead, you need to have others following you. This however, isn’t always true. A true leader can be found spearheading a movement when nobody is looking and nobody is following.

In this month’s edition of Harvard Business Week, Walter Isaacson writes about one of the greatest leaders over the past 100 years. Steve Jobs, cofounder of Apple, created a business in his “parents’ garage in 1976, was ousted in 1985, returned to rescue it from near bankruptcy in 1997, and by the time he died, in October 2011, had built it into the world’s most valuable company.” (Isaacson) One of the unique qualities that Steve Jobs held was his distinctive ability to lead, even when others were not looking. Building one of the top corporations today out of a garage, he understood what leading truly meant. Jobs “acted as if the normal rules didn’t apply to him, and the passion, intensity, and extreme emotionalism he brought to everyday life were things he also poured into the products he made.”

The passion and intensity that Jobs poured into each and every product is something that everyone each and everyone can grasp. The bottom line is how much passion, intensity and emotion are you pouring into what you do? Steve Jobs understood that each and every product he produced represented a brand in Apple but above this, it represented a brand in himself.

Are you pouring your passion, intensity and emotion into your leadership and brand?